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Copywriter

Copywriter

Company 
Rock Connections LLC
Location 
US-MI-Detroit

Position Details

Who We Are

Rock Connections is a growing strategic marketing company that helps clients increase their revenue from advertising dollars that they've already spent. Rock Connections primarily focuses on outbound contact center solutions, providing clients with everything from customer contact to call transfers to the full sale of goods, services and products. We're a proud sister company of Quicken Loans, America's #1 online mortgage lender, who has been rated one of FORTUNE Magazine's "Best Companies to Work For" for the past 10 years.

What You'll Do/Need

The Copywriter is responsible for creating strong, brand-appropriate, creative content. The Copywriter works with the Lead Copywriter and Copywriting team and collaborates with editors, content strategists, designers and other members of the Marketing team.

Responsibilities

  • Work with Project Managers, Team Leaders, Directors, etc. to determine strategic and creative needs for internal and external marketing efforts
  • Develop, create and write media for internal and external initiatives including TV commercials, catalogs, brochures, internal magazines, client loyalty programs, emails and direct mail efforts to meet marketing objectives
  • Maintain essential role in broadcast production team, directing the execution of commercials, videos, presentations, voiceovers and music scores, and assist in monitoring production costs
  • Coordinate updates/changes to the corporate website content
  • Research, create and publish original content to the website including weekly news articles for distribution via our RSS news feeds
  • Work with in-house creative team to design promotions for increasing traffic and conversions on the site
  • Work closely with Interactive Creative Director to help guide interface designs and changes based on content needs
  • Set strategy and implementation of social media marketing campaigns
  • Develop copy that conforms to layout and other design restrictions yet maintains the consistent voice and style of the website

Requirements

  • Bachelor’s degree in communication, advertising, marketing, journalism or related field
  • Three years of general writing and editorial experience for an internet-based audience
  • Experience in TV/radio script writing and post production
  • Experience in search engine optimization (SEO) and search marketing best practices
  • Strong knowledge and experience in web marketing and social media
  • Experience in reputation management using social media and other web tools
  • Strong skills in Microsoft Word and Excel
  • Expert at conceptualizing, brainstorming, and bringing great ideas to life
  • Excellent verbal and visual/presentation communication skills
  • Ability to work on numerous projects simultaneously in a fast-paced and flexible environment and meet short deadlines with minimal supervision

What’ll Make You Special

  • Experience in retail and financial services

What You'll Get

  • Paid training
  • Strong growth and leadership opportunities

 

Why We're Different

Meet the anti-corporate culture of Rock Connections, where there's no daunting hierarchy, "boss" is a four-letter word, and if you work hard you're the one who will reap the rewards, both personally and professionally. More than any other place you'll work, we're dedicated to honing your skills, helping you grow and making sure you have plenty of fun while you're at it.

 

Rock Connections is an equal opportunity employer.

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