Quicken Loans

Returning Candidate?

Marketing Specialist - Lead Generation

Marketing Specialist - Lead Generation

Company 
Quicken Loans Inc.
Location 
US-MI-Detroit

Opportunity Details

Who We Are

We’re not only the largest online mortgage lender in America, we’re also the second largest mortgage lender overall – closing loans in all 50 states. J.D Power ranked Quicken Loans “Highest in Customer Satisfaction in Primary Mortgage Origination” for the past seven consecutive years, 2010 – 2016. The company was also ranked highest in the nation for client satisfaction among mortgage servicers by J.D. Power for three consecutive years, 2014 through 2016, each year the company was eligible. There’s a simple reason we’ve been so successful: We care about the people we work with. 

 

If you’re tired of stuffy, bureaucratic workplaces, then you’ll be delighted to find something different here. We strive to make a creative, fun and collaborative environment you simply won’t find anywhere else. Quicken Loans was named #1 in ESSENCE Magazine’s first ever list of “Best Places to Work for African Americans” in 2015. We've been on Computerworld's "Best Places to Work in IT" list for 12 years running, hitting #1 the last five years and we were ranked #5 in FORTUNE Magazine’s list of "100 Best Companies to Work For" in 2016, remaining in the top-30 for the past 13 years.

What You'll Do/Need

The Marketing Program Specialist’s goal is to help develop and implement strategic marketing plans for our lead buy channel to generate leads. Success will be measured by return on investment metrics, as well as overall execution of the plan. This person will collaborate with Senior Leadership, Marketing, Technology and Business Intelligence teams, as well as outside partners and vendors. This person must have incredible communication skills, be able to adapt to and work with various personalities, and see challenges as opportunities.

Responsibilities

  • Develop relationships with new lead providers or prospects
  • Manage existing relationships with lead providers
  • Use quantitative (marketing analytics) and qualitative (usability/survey) insights to identify areas
  • for improvement and adjust marketing projects accordingly
  • Collaborate with other internal teams to conceive, develop and execute projects that will support the marketing plan
  • Monitor overall project results and present results to Marketing and company leadership
  • Stay abreast of the latest online and offline marketing strategies and tactics to help grow our business
  • Monitor the competitive landscape inside and outside of our industry, and identify and drive new ideas

Requirements

  • Experience in project/program management with specific experience in successfully developing and managing partnerships or other online lead generation programs
  • Hands-on, professional experience with cross-channel marketing strategy, planning and execution
  • Strong analytical thinker with problem solving skills
  • Excellent presentation skills, and strong communication and interpersonal skills with all levels of an organization
  • Organized self-starter who can work independently, execute quickly and prioritize their own work
  • Proven teamwork experience while working with design, marketing, technology and company leaders
  • Proficiency in Microsoft Excel

What’ll Make You Special

  • General knowledge of internet technologies, social media, SEO, email, design techniques, and TV and video production
  • Bachelor’s degree

What You'll Get

  • Excellent benefits package that includes a 401(k) match, medical/dental/vision, and much more
  • Opportunities to participate in professional and personal development programs, including personal empowerment coaching, leadership training and ongoing personal growth training
  • Other incentives, contests and rewards, including trips, event tickets, cash prizes, and more

Why We're Different

 

Corporate politics not your strong suit? The anti-corporate culture of Quicken Loans gives our team members the initiative to build solutions together and grow both personally and professionally. At Quicken Loans, we’re in the business of putting roofs over our clients’ heads, but we certainly aren’t putting ceilings on our team members’ careers. If you’re interested in working in a place with a philosophy that’s truly different, apply today.

 

Quicken Loans is an equal opportunity employer.

 

Disclaimer: Quicken Loans received the highest numerical score in the proprietary J.D. Power 2010-2016 Primary Mortgage Origination StudiesSM. 2016 study based on 3,267 total responses measuring 13 lenders and measures opinions of consumers who originated a new mortgage. Proprietary study results are based on experiences and perceptions of consumers surveyed in July-August 2016. Your experiences may vary. Visit jdpower.comQuicken Loans is the #1 online lender and the 3rd largest retail mortgage lender in America – according to National Mortgage News.

Stay Connected

Not ready to apply? Click here to create a profile and stay connected with Quicken Loans and our Family of Companies.